How To Embed Facebook Posts On Website For Free?

Embedding Facebook posts on the website has become, in a sense, a mandatory marketing strategy for brands. This is the best way to showcase social proof and feature user-generated content on your website.

You offer authentic content and build trust within the users with this strategy. Brands can leverage new and innovative ways to display Facebook posts on their websites and use different layouts to match their website.

Facebook is one of the most prominent platforms in the market, you can find UGC, entertaining, fun, educational, and trending content. With such a diverse audience and vast variety of content, Facebook can help you build a better website.

Embed Facebook posts on website can give you undeniably some amazing results. You can drive traffic, encourage people to visit your Facebook page, and improve conversion rates.

Let’s dig in to understand how easy it is to implement this technique and get maximum results.

Methods to Embed Facebook Posts on website

Social media aggregator platforms

Social media aggregator platforms like Taggbox help you to develop impressive and attractive widgets. These platforms provide you with a code that can be pasted into your website backend to activate the widget on your website.

We have curated a step-wise guide to help you understand how easy it is to embed posts on your website.

  1. Log in or sign up for your free account
  2. Click “Add social feeds” and choose “Facebook” among 20+ platforms as your source platform.
  3. Choose the desired connection type from the options present.
  4. Put in the credentials, and proceed to a secure connection with Facebook in the next pop-up.
  5. Once connected click “Create feed”, and you will be redirected to the Widget editor panel.
  6. Start customizing using the various fast-loading and responsive themes available.
  7. You can change the background, font size, font style, add a CTA button, add card style, put up a banner, or edit the Widget using the custom CSS option.
  8. Moderate the content as per your requirements. Highlight desired posts by pinning them to the top, remove or add posts, eliminate unwanted content, and use the profanity filter to automatically remove offensive, illegal, and explicit content from your Widget.
  9. Once you are satisfied with the modifications, click “Publish”.
  10. Choose the website building platform and adjust the width and height of your widget.
  11. Copy the code generated below and paste it into your website backend. 

That’s it, your widget will be live on your website. You also have the option to track the number of impressions, click-through rates, and the overall widget performance on your website with analytics feature.

Facebook self-embed option

Facebook allows its users to embed posts and feeds on their websites using Facebook itself. No third-party platform is involved. This is one of the most trusted methods and is an extremely easy way to incorporate Facebook into your website.

Here is the step-by-step guide to help you learn how to embed Facebook using Facebook.

  1.  Visit the post you wish to embed. Click on the three dots menu option
  2. Select embed code from the list
  3. Copy the link
  4. Paste this link into your website backend

Congratulations, you have successfully embedded the post on your website. Facebook does not allow embedding multiple posts at a time making this a time-consuming process, which is why this method is only recommended if you wish to add single posts on the website.

WordPress plugin

WordPress website building platform is used by the majority of websites these days. And using its plugin to embed Facebook posts is the easiest way to go around it. You have the option to customize your widget and track performance on the website.

Let’s learn how to use the WordPress plugin in detail.

  1. Install the required plugin from the WordPress library.
  2. Navigate your Widget in the plugin.
  3. Customize your widget and adjust the height and width as per the requirements.
  4. Click on the “Save” button once you are happy with the Widget.
  5. Copy the generated code, and paste it into your WordPress website backend.

Voila, you have your Facebook posts live on the website. WordPress plugins allow you to embed posts without any maximum limit. You can embed as many posts as you like.

Utilize Facebook presence on your home page, take advantage of reviews on your product page, and flaunt your creativity on different web pages.

Wrapping up!

The social media aggregator platforms allow you a free trial before you purchase their plans. You can check the platform thoroughly and make an informed decision. With the Facebook self-embed option you cannot embed more than one post at a time, this is why it is not recommended.

With the WordPress plugin, you can embed Widgets with just a few steps. And you get the freedom to leverage as many posts as you like. You have the option to customize and moderate your content offering with valued and quality visuals only.

With the analytics feature, you can measure and analyze the Widget activity and make developments according to the user behavior to offer an impeccable website experience to your visitors. It helps you understand your audience better, maximize conversion rates, and build trust with featuring social media presence.

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